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DISTRIBUTOR
30%
Luck, 70% Hard Work
By YONG KHUAN MENG
MELAKA:
Mr Tang Siew Khin is the proud
owner of Qin Technology, a company that sells and distributes alarms,
security parts and related accessories.
"I
was in my teens when I left Pay Fong Secondary and had worked for 10
years to gain the necessary business experience.
Then,
I set up my own business where I obtained projects from main
contractors and did the installations.
It
was challenging because the projects were not consistent.
At
time, there was a major shortage of labour when we were given a major
project," said Mr Tang.
That
was why Mr Tang restructured his company and changed the business
model to distributing of security products to dealers and business
partners.
"Our marketing strategies
include advertising through print media and cold calling.
Soon, we will be planning to
launch our own website.
We got it right by changing the
business model where we have a lower profit margin but a larger
volume of sales.
By providing great quality
products and services, we have a healthy repeated sales from our
dealers, " he said.
When we asked Mr Tang for some
tips on running a successful business, he concluded with ...
"Success depends on 30% luck and
70% hard work."
For
more information about Qin Technology, contact them at 06 - 335 8850
or 06 - 335 8058
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