MOTORBIKE DEALER Make it affordable By SEAN KONG MELAKA: Choon Hin Motor Trading has been in the heart of Duyung town for more than 20 years and it is still developing. It sells, trades, repairs and maintains motorbikes of various models. The owner, Mr Goo Kim Choon, is a man of a few words. "Make it affordable. More affordable than our rivals within the same neighbourhood," he said. Mr Goo had Miss Sumarni, the admin executive, to elaborate on the company. "I have been in Choon Hin for more than 7 years as the owners treat the staff with respect. It is the environment in the office and the healthy relationship that our boss and the staff members have that has contributed to our loyalty," said Miss Sumarni. Being in business with a large customer base, the administration was eventually chaotic because most of the tasks were done manually. There were lots of mistakes and it was tedious to trace the documents. "From my previous job, I introduce the concept of using IT to enhance our efficiency. About 3 months ago, we purchase a hire-purchase system and that took care of everything." she said Today, Choon Hin is able to expand its customer base without having more staff members, making its products as affordable as ever. For more information about Kedai Motor Choon Hin, contact them at 06-268 1087.